Japanese marketing agency Gfk Japan released the statistics on the Japanese toy market's performance in 2016.
The statistics was released on January 25th revealed that Kamen Rider was the 2nd best selling franchise in the series. Topping when it comes to toy sales is Soreike! Anpanman, which had a 11% growth over 2015. In addition, below Kamen Rider when it comes to toy sales per franchise are: Beyblade Burst (#3), and Licca-chan (#4).
Overall, there is a 7% increase over 2015 in each toy category, these categories are: boys, girls, basic, and games. Gfk collected its data from electronics stores, general stores, and online stores. The data does not include video games, hobby items like models and figures, and general merchandise.
[Source: Anime News Network]
Overall, there is a 7% increase over 2015 in each toy category, these categories are: boys, girls, basic, and games. Gfk collected its data from electronics stores, general stores, and online stores. The data does not include video games, hobby items like models and figures, and general merchandise.
[Source: Anime News Network]
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