The CEO also added, "We felt the brand was very under leveraged and undervalued. We feel we can exploit it to a much greater extent and it was a great opportunity to acquire the brand."
Prior to the acquisition, Power Rangers co-creator Haim Saban stated that the next six films of the movie franchise is one big story arc. The first movie teased the eventual debut of the Green Ranger. As previously reported, Power Rangers Beast Morphers will be the first series under the new Hasbro era of Power Rangers.
[Source: Tokunation]